Noel SobelmanTesting Business Ideas with Customers: Going Beyond the DataEarly in the innovation process, when solution uncertainty is highest, it’s common practice to run experiments with target customers to…Nov 17, 2023Nov 17, 2023
Noel SobelmanThe Journey Toward World-Class Innovation5 Keys to Successful ImplementationSep 26, 2022Sep 26, 2022
Noel SobelmanInnovation Project Governance Do’s & Don’tsInnovation project governance is a decision-making discipline where corporate leaders determine which ideas to pursue, how innovation…Apr 25, 2022Apr 25, 2022
Noel SobelmanEvidence-Based Innovation Portfolio ManagementIncorporating customer behavior into portfolio decision-makingAug 17, 2021Aug 17, 2021
Noel SobelmanWonderful framework! Applies to corporate exploration and Sprint planning as well.JTBD pioneer Tony Ulwick, Christine Griffin, and I are conducting a webinar next week for those interested in learning more about JTBD…Apr 21, 2021Apr 21, 2021
Noel SobelmanHow Apple Is Organized for Innovation — CommentaryJoel M. Podolny and Morten T. Hansen’s article in the December 2020 edition of the Harvard Business Review, “How Apple Is Organized for…Jan 6, 2021Jan 6, 2021
Noel SobelmanDynamic Innovation Portfolio ManagementCorporate innovation teams have always been challenged to focus on projects that will have the highest returns. Sometimes, our enthusiasm…Sep 14, 2020Sep 14, 2020
Noel SobelmanThe Big Hairy Challenge with Separating Innovation from the Core BusinessOver the last 10 years or so, as companies have matured their new-growth innovation capabilities, two organizational models have emerged…May 16, 2020May 16, 2020
Noel SobelmanInnovation Portfolio Rationalization in the Face of a DownturnRarely has the future been more uncertain. As an extended economic downturn looms and unemployment rises, many companies will miss their…Apr 11, 2020Apr 11, 2020